Global Icon
Exptype
United States
•
California
•
San Francisco
About Agency
Exptype is a creative practice led by Andrew Johnson, a design and creative director focused on delivering thoughtful brand design and strategic clarity. The studio approaches each project with an interdisciplinary mindset, combining art direction, typography, and digital design to build cohesive and meaningful brand identities. Their work reflects a balance between creativity and purpose, aiming to create designs that resonate deeply and communicate clearly.
The agency thrives on close collaborations, carefully shaping design systems and interactive experiences that fit each brand's unique story and goals. Exptype emphasizes clarity and intentionality in all aspects of design, helping brands articulate their values and personality in a way that stands out naturally. This thoughtful approach ensures that each creative solution feels authentic and tailored rather than formulaic.
At the heart of Exptype is a commitment to crafting work that is both visually striking and strategically sound. Their practice blends creativity with deep insight, resulting in brands that feel fresh, relevant, and enduring. The studio’s dedication to personalization and design integrity makes it a trusted partner for brands seeking strong, honest, and impactful identities.
Specialization
Product Design
Ads
Packaging
Branding
Graphic Design
Notable Clients
Airbnb, Apple, Electronic Arts, Getlabs, GoPro, Google, Klaviyo, Levi’s, Nike, Nuro, Obello, Oura, Reebok, RH (Restoration Hardware), Samsung, Sila, Upwork, Verizon
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