Smith & Diction
United States
•
Pennsylvania
•
Philadelphia
About Agency
Smith & Diction is a thoughtful boutique design and copy studio based in Philadelphia, crafting distinctive brand identities, art-directed typography, and storytelling through design. Led by co-founders Mike (Creative Director) and Chara (Copy Chief) Smith, they specialize in purposeful, emotion-evoking work—bringing clarity and care to projects like Perplexity.ai and The Rail Park, where client relationships often evolve into collaborative friendships.
Specialization
Logo
Branding
Notable Clients
Perplexity.ai, The Rail Park (Philadelphia), Càphê Roasters, The Bok Building, Anterior Medical Insurance, Alma (nutrition companion), Glitter (municipal cleaning service), Triple Bottom Brewing.
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